Content Integration

Athlete Network Solutions: Content Integration

The CONTENT INTEGRATION SOLUTION helps athletics organizations scale the impact of existing content by automating cross-departmental collaboration. When surveyed, 9 out of 10 athletes said they do not and will not consider visiting the main athletics websites to consume fan content. Plus, athlete-facing staff have limited time to create the original content needed for consistent athlete engagement.

The Content Integration Solution enables organizations that utilize SIDEARM Sports as their main athletics website provider to automatically repurpose existing athletics department content in their athlete network. Additionally, network administrators can provide athletes the context they need to understand why that content matters. This will increase main site engagement from athletes by up to 40% AND athlete engagement in your athlete network with ZERO additional time required from staff.

Consistency is key to athlete engagement and automation is the answer. Here are a few benefits of the Athlete Network Content Integration Solution to consider:

Support an inclusive environment and develop a sense of belonging amongst all athletes
Create a cohesive and consistent brand message with athletes
Extend the lifespan and reach of content to reinforce key messages
Save time and maximize staffing resources
Enhance the athlete experience through content aggregation
Deliver proactive and customized content to athletes
Increase athlete engagement rate and brand affinity that will last a lifetime
Ensure athletes are informed through proactive communication

Generate more traffic to your main website while also providing an exclusive experience for your athletes. Athletes are not fans, but are incredible ambassadors when informed. The Content Integration Solution gets you one step closer to automating the athlete experience and providing one true source for all their needs. When their story lives amongst their athlete resources (mental health, academics, career events, reunions and fundraising opportunities), engagement skyrockets!

SCHEDULE OVERVIEW

“This integration increases staff efficiency while giving communication teams more mileage out of their published content. By utilizing SIDEARM Sports’ existing technology, Athlete Network is able to automate faster communication by sport and age demographic, generating more engagement with athletes. We look forward to more ways we can work together with the goal of increasing both fan and athlete engagement.”

JEFF RUBIN
EVP of Digital at LEARFIELD, President and Founder of SIDEARM Sports

Athlete Network software helps athletics organizations centralize all athletes, programs and services in one convenient location so they can achieve the outcomes they desire and their athletes can #keepcompeting throughout the athlete journey. Our company is proud to provide several solutions to make this possible. Email us with questions you may have or schedule some time to see a walk-through of Athlete Network Solutions. We look forward to hearing from you!

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